Marketing 754: Friend or Foe?

December 18th, 2008

Marketing 754: Friend or Foe

OSU MKTG 754 Student

Guest Blog Post

 Hands down, Marketing & Logistics 754 is the most difficult class that I have ever taken.  I have struggled thru the past eight weeks hopelessly lost.  The material is difficult to grasp and the presentation of it is hard to follow.  And don’t even get me started on web analytics!

web_analytics_2Dan_hour_a_day2.jpg

But rather than focusing on the negatives, I would prefer to share what I have enjoyed about the class.  First, there are the blogging assignments.  I had never blogged before this course. 

Another aspect of the class that I have enjoyed is the optimizing of a website’s landing page.  The instructions were clear and well organized; this is what it currently has and this is how you make it better.  Rewriting titles, content, and Metatags was actually fun.   Metatags remind me of the Matrix with all of that funky code!

I know this may sound crazy but writing Metatag codes is kind of like sculpting or painting.  You start with a blank canvas and then create a beautiful piece of artwork out of nothing! 

As we also learned in class, there are other ways to optimize a landing page as well.  Including footers and anchortext links are great ways to improve a site.  So while I didn’t have enough computer savvy to actually build a site myself, it was rewarding thinking of ways to beef up the Bizwatch landing page.  

So even though I have faced many obstacles in this course, I can also say that the few achievements I have accomplished have helped to inspire me to stay strong and push threw these last few weeks of the quarter!

Posted in Blogging, Ohio State University Fisher College of Business.

 

Related Posts

Leave a Reply